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Choice Hotels Adds CVS Health AI Executive to Board

Choice Hotels International has appointed Ali Keshavarz, the current President and Chief Data & Analytics Officer of CVS Health, to its Board of Directors. The move signals a strategic pivot for the lodging franchisor as it seeks to integrate advanced artificial intelligence and data-driven decision-making into its global operations.

Stewart Bainum Jr., chairman of the company's board, emphasized that Keshavarz’s background will bolster the firm’s long-term growth objectives. Interim CEO Dominic Dragisich noted that the company plans to leverage this expertise to improve unit economics for hotel owners and refine the guest experience across its portfolio of more than 7,500 properties.

Keshavarz brings a substantial resume in enterprise-level digital transformation. At CVS Health, he oversees the company's AI strategy and data infrastructure. His previous experience includes a decade at McKinsey, where he co-founded the firm’s healthcare analytics practice, and leadership roles at Aetna and CVS Caremark. He holds an M.B.A. from Columbia Business School and a B.A. in mathematics and economics from Northwestern University.

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