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Sunny Side Ink Scales Live Embroidery Operations Nationwide

Las Vegas-based Sunny Side Ink is expanding its live embroidery activation services across the country, shifting the focus of corporate event marketing from disposable promotional goods to personalized, on-site craftsmanship. The studio aims to replace static swag with interactive, made-to-order experiences for brand launches and conferences.

The company’s expansion addresses the growing demand for sustainable event solutions by eliminating the overstock typically associated with traditional merchandise. Guests select garments and designs on-site, watching as technicians customize items in minutes. This process creates a tangible takeaway that serves as a high-value keepsake rather than a temporary giveaway.

Operational capacity scales to fit various event sizes, ranging from single-head setups that produce 20 to 25 pieces per hour to multi-head configurations capable of exceeding 60 units hourly. Each booking includes a dedicated technician, design digitizing services, and a curated library of garments. By integrating visible craftsmanship into trade shows and VIP gifting, Sunny Side Ink provides brands with a method to increase attendee engagement while minimizing landfill waste.

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