Puratos Expands Regenerative Wheat Sourcing in the U.S.

The strategy centers on outcome-based farming practices, specifically crop rotation, cover cropping, and reduced tillage. By focusing on soil health and water retention, Puratos intends to build a more resilient agricultural system that protects yields against climate pressures. Luther Hardin, Senior Procurement Manager at Puratos USA, emphasized that the company’s role is to provide practical, scalable support to farmers who face increasing environmental and economic volatility.

This transition from theoretical models to industrial implementation relies on established partnerships with cooperatives and milling firms. Michael Gleason, Product Director for Puratos USA, noted that the objective is to integrate these methods directly into existing production environments rather than keeping them as isolated sustainability experiments. Building on frameworks launched in 2022, the company is now scaling these efforts to meet growing demand for supply chain transparency and measurable environmental impact.