The integration deploys a sophisticated technology stack, including the NeoSphere player account management platform and NeoDraw systems, designed to sharpen data-driven decision-making through the NeoCube business intelligence tool. To facilitate the transition, Aristocrat Interactive collaborated with Gambyt to overhaul the lottery’s web and mobile interfaces, while continuing to supply a library of eInstant and draw-based games from NeoGames Studio.
In section Releases
Aristocrat Interactive Launches Full-Scale iLottery Suite in Michigan
The Michigan Lottery has officially transitioned to Aristocrat Interactive’s end-to-end digital ecosystem, launching a six-year partnership that secures the provider's role as the primary technology lead for one of the country's most lucrative state lottery programs following a rollout completed on July 17.
To manage this expanded scope, the company has established a dedicated office in Lansing, Michigan, housing more than 60 specialists. Chris Shaban, managing director of Aristocrat Interactive iLottery, stated that the focus remains on driving incremental revenue for state public education while maintaining the high per-capita sales performance that consistently places Michigan among the top five U.S. markets. This agreement extends a decade-long professional relationship through 2032, with options for further renewals.
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