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MoonPay X Games League Draws 18 Million Viewers in Debut Season

The inaugural MoonPay X Games League reached 18.3 million unique television viewers during its 2026 summer tour, signaling a shift from standalone events to a season-long, team-based format. This transformation resulted in a 78.5 percent viewership increase over the previous year, proving that audiences prefer sustained competition over one-off showcases.

MoonPay X Games League Draws 18 Million Viewers in Debut Season

The league’s transition to a club-centric model—featuring rivalries, standings, and a championship—appears to have captured the attention of both casual viewers and dedicated fans. Across three tour stops in Sacramento, Chiba, and New Orleans, the league welcomed over 100,000 live attendees. The New Orleans Championship served as the season's pinnacle, where XC New York secured the title by a narrow 10-point margin over XC Tokyo on the final run of the event.

Beyond the broadcast numbers, individual talent emerged as a key driver of engagement. Fifteen-year-old skateboarder Mizuho Hasegawa of XC Tokyo was named the league's first MVP after a standout season, highlighting the league's focus on developing new stars. While television reach outperformed many established action sports properties, CEO Jeremy Bloom maintains that the current figures represent only the initial proof of the league's viability. With plans for international expansion and a forthcoming winter season, the organization is positioning itself to sustain this momentum beyond its successful first year.

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