The deployment integrates the Insured Retirement Institute’s Digital First for Annuities (DFA) standards, allowing advisors to track the lifecycle of annuity cases—from initial application to policy issuance—directly within their existing agency management systems. By bypassing manual inquiries and carrier-specific portals, the platform aims to reduce administrative friction for both operations teams and independent financial professionals.
In section Releases
The Standard Adopts IRI Digital Standards for Annuity Distribution
The Standard has launched its new annuity application status platform, utilizing Magnifact’s AgentVizion API services to provide real-time data to distribution partners. Financial Independence Group serves as the inaugural partner, marking a shift toward standardized, interoperable connectivity in the insurance sector instead of traditional, proprietary integration methods.

This architecture prioritizes scalability, enabling The Standard to onboard future distributors using the same framework. According to Magnifact CEO Krish V. Krishnan, the move replaces decades of fragmented, one-off connections with a unified digital foundation. Financial Independence Group executive Andrew Barnett noted that leveraging a common industry standard accelerates connectivity and significantly improves the advisor experience by removing the need for unique integrations for every individual carrier.
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