The strategic pivot allows Explore to integrate its current dealer network, which often manages both fiberglass and packaged pool installations. By consolidating its offerings, the company aims to provide dealers with a unified catalog that caters to varied buyer budgets and site requirements. CEO David Pain noted that the expansion mirrors the company’s existing manufacturing standards, leveraging synergies with its Integra Pool Covers division to optimize market reach.
In section Releases
Explore Industries Expands Into Packaged Pool Market
Knoxville-based Explore Industries is entering the packaged pool sector, diversifying its portfolio beyond fiberglass by adding steel walls and vinyl liners. To spearhead this expansion, the global manufacturer has recruited industry veterans Anthony Brennan and Greg Wille to align the new venture with its existing equipment and cover businesses.
Leadership for the new division rests with Anthony Brennan and Greg Wille, both formerly of Imperial Pools. Brennan, who steps in as Business Development Director, brings four decades of experience in manufacturing and executive leadership. Wille joins as General Manager, drawing on 23 years of sector-specific knowledge ranging from construction to distribution. Chief Sales Officer Mike Kennedy emphasized that recruiting veterans with deep institutional knowledge is essential to establishing a long-term footprint in a competitive category.
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