The venture marks the arrival of a specialized service that blends factory-finish technology with rapid, one-day application. By targeting surfaces ranging from aluminum and vinyl siding to brick and kitchen cabinetry, the franchise provides an alternative to traditional, short-lived exterior paint jobs. Ben Hessler, a 28-year-old environmental science graduate with a background in operations management, views the franchise's technical differentiation as its primary advantage over local contractors.
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Father-Son Duo Brings Industrial-Grade Home Coatings to Charlotte
Humid Carolinas summers and harsh sun exposure have long accelerated the wear on home exteriors, but a new franchise aims to curb the cycle of frequent repainting. Father-and-son team Ben and Chris Hessler are launching Spray-Net in South Charlotte this October, offering proprietary, weather-adjustable coatings with a 15-year no-peel warranty.
Founded in 2010 by Carmelo Marsala, the company holds four patents for its specialized chemistry and application processes. With more than 30,000 home transformations across North America, the brand emphasizes durability in regions prone to extreme seasonal shifts. For the Hesslers, the goal is to build a reliable local operation that offers residents a cost-effective way to refresh their homes without the disruption or expense of full-scale material replacement.
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