The initiative centers on the trans-AI Tutor, a tool originally engineered by transcosmos to standardize training within its contact center operations. By integrating the university’s clinical curriculum with the company’s service management expertise, the platform allows students to engage in simulated patient interactions. These personas can be adjusted for age, personality, and medical history, providing a repetitive, faculty-supervised environment that operates independently of staffing constraints.
Beginning in November 2026, the pilot program will target fourth-year students at the university. Beyond foundational training, the system will eventually support complex clinical case studies and provide automated feedback based on evaluation criteria derived from professional service quality standards. The project also addresses the long-term need for continuous education, offering a digital architecture that adapts to future regulatory and legislative shifts in the pharmaceutical sector.

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