The rollout, beginning October 3, introduces Neutonic’s refreshed packaging and its first-ever four-pack format to a national audience. The product line, which features flavors like Blue Raspberry and Tropical Ice, will retail at $2.97 for single cans and $9.96 for four-packs. The drinks are formulated with a blend of 120mg of natural caffeine, Cognizin Citicoline, L-Theanine, Alpha GPC, and Panax Ginseng, specifically targeting consumers seeking focus without added sugar.
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Neutonic Productivity Drinks Secure National Walmart Distribution
With over a billion podcast downloads fueling his brand's reach, Modern Wisdom host Chris Williamson is taking his productivity beverage company, Neutonic, into nearly 1,000 Walmart stores. The move marks the brand's largest physical retail expansion to date, anchoring the retailer’s newly launched Mood & Mind drink category.
Brian Salmon, Walmart’s Vice President of Beverage, noted that Neutonic’s specific focus on cognitive performance aligns with the store's broader strategy to curate a specialized beverage aisle. For Williamson and his co-founder, fitness entrepreneur James Smith, the Walmart partnership serves as a critical milestone in scaling their 2023 startup beyond online sales and niche fitness retailers. This expansion places the brand directly within the Mood & Mind set, a shelf space dedicated to emerging products that cater to social, cognitive, and relaxation needs.
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