The partnership marks a homecoming for the Salt Lake City-based nutrition firm, founded by Dr. Myron Wentz—a University of Utah microbiology alumnus. Beyond providing third-party tested supplements, the collaboration integrates student-athletes into the USANA Foundation’s charitable outreach, offering new avenues for NIL opportunities and personal brand development.
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USANA and University of Utah Forge Nutritional Partnership
More than 500 student-athletes across 19 sports will soon have access to professional-grade nutritional support through a new collaboration between USANA Health Sciences and the University of Utah. The deal bridges local industry with collegiate athletics, aiming to bolster performance recovery while fostering community service initiatives.
Meredith Price, Utah’s Assistant A.D. for Performance Nutrition, noted that the access to vetted supplements is critical for the department’s safety protocols. This agreement aligns with USANA’s broader strategy of supporting elite competitors globally, now extending its reach to the Big 12 Conference program as it maintains a consistent academic success rate of 95 percent.
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