The acquisition merges Spartan’s marketing strategy and SEO capabilities with Notion’s track record of launching over 1,000 websites since 2006. By absorbing the firm, Spartan aims to streamline operations for more than 70 clients who previously navigated fragmented vendor relationships. All active Notion hosting and maintenance contracts remain uninterrupted under the new ownership structure.
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Spartan Marketing Absorbs Notion Design Group to Consolidate Digital Services
Greensboro agency Spartan Marketing has acquired Notion Design Group, a move that integrates two decades of web development expertise into its existing service portfolio. The deal, which finalized in July, brings founders Joel Eschenbach and Tommy Bradley into the firm to lead a newly established internal web design and development division.

David Lillard, co-founder of Spartan, noted that centralizing web development with marketing efforts responds to a growing demand for unified digital management. Eschenbach and Bradley will transition into roles as Creative Director and Director of Web Development, respectively, ensuring continuity for existing accounts while expanding the technical resources available to Spartan’s broader client base. Financial terms of the transaction were not disclosed.
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