The summit highlights the evolving role of CAMP Digital, a Minneapolis-based marketing agency that specializes in HVAC, plumbing, and electrical trade services. Founder and CEO Katie Donovan, who sits on the Google Agency Council, aims to bridge the gap between emerging AI technologies and the practical needs of contractors. The event focuses on actionable strategies for customer acquisition as traditional search landscapes continue to transform.
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CAMP Digital and Google to Host New Era of Search Summit in New York
On October 20, the Google offices at 315 Hudson Street in New York City will host the New Era of Search Home Services Summit. The invitation-only event brings together agency leaders, industry executives, and Google experts to address how artificial intelligence and shifting consumer behaviors are fundamentally altering the home services marketplace.
Google specialists, including AI Business Strategist Nick Danford and Global Product Lead Nick Garvie, will lead sessions covering AI transformation and the future of local services advertising. For CAMP Digital, the partnership reinforces their position as a Google Premier Partner, following a year of accolades that includes a 2025 Search Engine Land Award for their implementation of AI in search marketing. By facilitating direct dialogue between tech developers and trade contractors, the agency seeks to help business owners refine their marketing investments and improve technician utilization through data-driven decisions.
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