Revenue climbed 11% to 79.3 million Canadian dollars, supported by a 1.8% increase in same-store sales. System-wide sales reached 497.6 million, a 3.8% gain across the 1,113-restaurant network. Chief Executive Susan Senecal attributes this momentum to a targeted marketing push that spanned five weeks of the quarter, effectively capturing consumer interest.
In section Market Quotes
A&W Canada Profits Rise on Smash Burger Success
A&W Food Services of Canada reported a 19.5 million Canadian dollar profit for the third quarter, a notable jump from the 17.6 million recorded a year ago. Driven by a successful smash-style burger campaign and the addition of nine new locations, the company is now pivoting toward a younger demographic.
Looking ahead, the company is launching a strategic overhaul to modernize its business. The plan includes diversifying menu offerings with international flavors and testing new restaurant formats. A core pillar of this growth involves accelerating the expansion of the Pret A Manger brand, specifically targeting Canadian airports and high-traffic urban centers to secure a stronger foothold with younger quick-service diners.
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