The initiative invites the motorcycle community to participate without additional effort, as the contribution is automatically triggered by any purchase on the company's website. This partnership leverages the brand's extensive customer base to sustain programs managed by the nonprofit, which has been serving injured veterans since its founding in 1920.
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J&P Cycles Launches Veterans Day Fundraising Campaign
Between November 2 and November 11, J&P Cycles will donate $3 from every online order to Disabled American Veterans. The campaign aims to surpass the $25,000 raised during last year’s drive, providing direct financial support for resources, employment services, and benefits advocacy for service members and their families.
Lynna Stancato, who leads culture programs for the Comoto Family of Brands, noted that the effort bridges the gap between the company’s customer base and the military community. By integrating donations into the standard shopping experience, the brand aims to make it simple for riders to contribute to the organization’s mission. Renee Valerius, representing the nonprofit, emphasized that such corporate collaborations are vital for maintaining the accessibility of veteran resources and keeping national promises to those who have served.
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