Eight companies are building phones with children in mind
From monitored smartphones to Wi-Fi home phones, companies are offering parents alternatives to unrestricted devices for children. The products vary in how much they allow: some scan messages and content for potential risks, while others limit use to approved calls and texts.
Most kid-focused phones retain familiar features such as touchscreens, cameras and messaging, but restrict browsers, social media or app stores. Companion apps commonly let parents approve contacts, track location and set screen-time rules. Other products dispense with mobile internet altogether.
Bark’s phone uses Samsung Galaxy hardware and monitoring software that scans texts, emails, photos and supported apps for potential concerns, including cyberbullying, grooming, suicidal ideation and sexual content. Parents receive alerts and can gradually enable browsing and apps. The standard model costs $240, with a required wireless plan from $29 a month.
Gabb takes a more restrictive approach: its phones have no social media, browser or app store, but include calling, texting and selected apps. Prices start around $159.99; cellular service starts at $24.99 monthly. Pinwheel lets parents approve apps and contacts, set routines and create daily modes, such as restricting use during school. Phones start around $119; its Caregiver Portal costs $14.99 a month without cell service. Pinwheel also sells landline phones for $68 and $79, and a $160 smartwatch.
Teracube Thrive, launched in 2022, runs a tailored Android version that allows app approvals, web filtering, location monitoring and screen-time limits. The company says its more traditional smartphone features may suit older children. It sells for $99, with plans from $35 a month.
Several companies focus on home or screen-free calling. Ooma MyPhone, a home phone with approved contacts, Quiet Hours and address-based 911 service, costs $99.99, with service from $7.99 monthly. Tin Can connects over Wi-Fi; its $100 device offers free calls to other Tin Can users or a $9.99 monthly plan for calls to approved contacts. Waffle has opened preorders for its $119 Home landline and $169 Go voice-calling device; shipping is scheduled for November 23.
TextNow’s Yello! is a touchscreen phone without an app store, social media or unrestricted web access. Parents can manage contacts and games and view location and battery life. It costs $149.99 upfront, plus a $19.99 monthly plan.
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